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Selling on Amazon India: BIS Certificate, Compliance Documents and Listing Requirements

What Amazon.in asks sellers of regulated products for: the BIS ISI licence or CRS registration covering your brand and model, label images, Legal Metrology details, and FSSAI for grocery. Where to upload it and why listings get deactivated.

To sell a BIS-notified product on Amazon.in, you need the BIS ISI licence or CRS registration that covers your brand and model, images of the product showing the BIS mark and licence number, and the manufacturer, packer and importer details the Legal Metrology rules require. Amazon checks these through its compliance process and can deactivate listings until they are verified. Food needs an FSSAI licence that covers what you list.

This guide is based on Amazon’s public seller pages and replies from Amazon’s seller support team on its Seller Central forum. Amazon’s detailed help pages sit behind the seller login and can change, so check them in your account as well.

What you need to register

Amazon’s sell online page lists two things to start: a GST number or PAN and an active bank account. Its seller blog adds contact details and full bank details including the IFSC code.

Registration does not let you list everything. Products under Indian product laws, and categories Amazon restricts, need further documents.

Products that need BIS documents on Amazon

Amazon’s seller support has told sellers on the Seller Central forum that its Product Listing Compliance policy requires listings to follow India’s “mandatory BIS Quality Control Orders (QCO) and Compulsory Registration Orders (CRO)”. In replies during 2025 and 2026, it asked for:

  • ISI or CRS certificates for flasks and bottles, citing IS 17526 and IS 17790.
  • CRS registration for device batteries and chargers, citing the battery standard IS 16046 and the IT safety standard.
  • BIS certification for each toy, linked to the specific seller or manufacturer.

The legal list is wider than any of these examples. Anything under a QCO or the CRS order needs certification, and Amazon applies the same orders. The main groups sellers list on Amazon:

Product groupBIS routeGuide
Chargers, power banks, batteries, earbuds, smart watches, speakers, laptops, LED lightsCRS (R-number)Selling electronics online
ToysISI, IS 9873 and IS 15644Selling toys online
Pressure cookers, gas stoves, metal bottles, flasks, cookwareISISelling kitchenware online
Kettles, trimmers, air purifiers and other household appliancesISI, IS 302 (Part 1) since 1 October 2026Selling home appliances online
Two-wheeler helmetsISI, IS 4151Helmet BIS page

What Amazon asks for, and where to upload it

Amazon’s seller support has described the process like this:

  1. Where: in Seller Central, go to Performance → Account Health → Manage your compliance.
  2. The certificate: the CRS registration number or ISI licence for the product.
  3. Product images showing the BIS mark with the licence or registration number, the model number, the name and address of the manufacturer, importer, distributor or authorised representative, and the product labels.
  4. The detail page should show the model or part number, the manufacturer or brand name, and the BIS mark with the registration number.
  5. A match: the brand and model on the listing must match the certificate.

When documents are missing or do not match, Amazon has told sellers their listings were deactivated because “required BIS compliance documentation hasn’t been provided or verified”.

The brand name problem for white label sellers

The most common Amazon rejection for private label sellers is a certificate that does not cover their brand. An Amazon seller support reply told a white label charger brand it needed a BIS certificate in its own brand name, and that the OEM’s certificate could not be used with only an authorisation letter.

That matches how BIS works. CRS registrations and ISI licences are granted to the factory, and BIS records the brands the factory may mark. The fix is not a new certificate in your company’s name. It is getting your brand included in the manufacturer’s registration, with your trademark documents, so the BIS record shows your brand and model. See private label brands and BIS.

Amazon announced on its seller forum that from 30 November 2023, manufacturer, manufacturer contact information and packer contact information are mandatory fields for all listings, citing the Legal Metrology Act, 2009. For imported goods, give the importer’s name and address and the country of origin. See what an e-commerce listing must show.

Grocery and food on Amazon

Amazon’s grocery category page says sellers must give their FSSAI licence details and a declaration of compliance with FSSAI standards, and that the licence scope should include all food products they intend to list. It also asks for a minimum shelf life of 3 months and products that can be stored at ambient temperature. Organic products need an NPOP or PGS-India certificate.

Amazon’s seller support has added that the licence should include Retailer as a kind of business. See our FSSAI licence guide.

Before you list on Amazon: checklist

  1. Check whether each product is under a QCO or the CRS order. See does my product need BIS?
  2. Get the CM/L or R-number and check it on Manak Online or crsbis.in. Your brand and exact model must be in the scope.
  3. Photograph the product and label showing the BIS mark and number, model, manufacturer and importer details.
  4. Upload the certificate and images under Manage your compliance before, or as soon as, you create the listing.
  5. Fill in the manufacturer, packer and importer fields, and the country of origin.
  6. For radio products, keep the WPC ETA certificate ready. For electronics, batteries and plastic packaging, sort EPR as producer.

How Aaditech can help

Aaditech is an independent compliance consultancy, not part of Amazon. We help sellers fix the compliance behind their listings: CRS registrations and ISI licences, adding a seller’s brand and models to a manufacturer’s registration, and the WPC, EPR, LMPC and FSSAI approvals that go with them. If a listing has been deactivated for BIS documents, we can tell you what is missing. Our team includes former BIS officers. See our BIS CRS registration and ISI mark services, or the marketplace compliance guide.

Frequently asked questions

Does Amazon India require a BIS certificate?

For products under a BIS Quality Control Order or the Compulsory Registration Order, yes. Amazon's seller support has told sellers on its Seller Central forum that listings must comply with these orders, and has asked for ISI or CRS certificates for products such as flasks, bottles, chargers, batteries and toys. Listings without the documents can be deactivated.

Where do I upload BIS documents on Amazon Seller Central?

Amazon's seller support points sellers to Performance, then Account Health, then Manage your compliance. The documents should include the CRS registration number or ISI licence and images of the product showing the BIS mark with the number, the model number, the manufacturer name and labels.

Can I use my manufacturer's BIS certificate for my own brand on Amazon?

Only if your brand is covered by it. BIS records brands against each licence or registration, and Amazon checks that the brand and model on the listing match the certificate. A white label seller should get its brand included in the manufacturer's registration; an authorisation letter alone does not add it.

What documents do I need to start selling on Amazon India?

Amazon's sell.amazon.in page lists a GST number or PAN and an active bank account to register. Regulated categories then need their own documents: BIS for notified products, an FSSAI licence for grocery and gourmet food, and other approvals for categories such as beauty and health.

Do Amazon listings need manufacturer and packer details?

Yes. Amazon announced that from 30 November 2023 manufacturer, manufacturer contact information and packer contact information are mandatory fields for all listings, under the Legal Metrology Act, 2009. Imported products also need the importer's details and country of origin.

This article is general guidance based on official sources at the time of writing. Regulations, fees and timelines change. Check the latest notification or speak to our team before acting.

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